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Boyd's Cake Eye Liner

Boyd's Cake Eye Liner - Main image
$9.25 $18.5 In stock

Category: Facial Products

Description: Boyd's Cake Eye Liner is a versatile cake eyeliner that can be used for a soft smokey look or wet for a more defined line.

Dries matte. Can be easily removed with our amazing Liquid Eye Makeup Remover for a quick clean up.

Easy to apply, dries immediately without flaking, that leaves a clean and stable line that is smudge free.


How to apply

Wet the brush, dilute a small amount of the product directly in the case and draw your line. Smudge the eyeliner with a moistened brush to create a sheer, smoky effect around the eye contour. Pro tip: for a pearly finish, blend in a small amount of Star Powder.

Smudge the eyeliner with a moist brush to create a sheer, smoky effect around the eye contour. Add small dots in between the eyelashes to intensify the eyes. Apply eyeliner in the fold of the eyelid (in a crescent shape) for a high-impact, 60's make up style.

For added impact mix the Cake Eyeliner with black pigments. For a pearly finish, blend in a small amount of Star Powder.

About the Brand: The legacy of Boyd’s is one of classic beauty and glamour. Situated on Madison Avenue and 61st Street in Manhattan, Boyd’s Cosmetics was the beauty destination for fabulous New York women of the 1960s, 70s, and 80s.

Originally named 'Boyd’s Chemists' in the 1940s, the apothecary faced overwhelming competition when discount drug stores began to crop up in the '60s. That's when Carol Fader, Boyd's Vice President, and co-owner combined her keen imagination with her love of fashion, culture, and make-up to spark an avant-garde revolution in the cosmetics industry. 

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Customer Reviews (4.8 / 5 · 13 reviews)

Eli ★★★★★

The matte finish is exactly what I wanted—no shiny residue at all. I use it dry for everyday wear and wet when I need a bolder line, and it holds up all day without smudging. Takes a bit of practice to get the water ratio right, but once I did, it's been my go-to.

Victoria ★★★★★

Applying it wet gives me the sharpest wing I’ve managed with any liner, and it dries completely matte so it doesn’t smear by lunch. The little cake lasts ages since you only need a tiny bit. Comes off easily with my usual makeup remover, no tugging.

Hazel ★★★★★

I’ve been using it dry for a soft daytime look and wet for evenings, and it stays matte the whole time without smudging. The fact that it comes off easily with the remover is a huge plus, because I hate scrubbing my eyes.